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"With a stunning design, brilliant display and faster performance, we've made the world's leading all-in-one desktop computer better in every way, " said Philip Schiller, Apple's senior vice president of Worldwide Marketing.
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In Davos, Picarro put one desktop-computer-size machine in the Swiss hamlet and another in the surrounding mountains.
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One could argue that the slow-growth consumer desktop computer market needs more pizzazz to create excitement, but shouldn't a company be advancing the product that's driving its growth most aggressively?
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