But, as the numerous anecdotes and studies he quotes illustrate, relying on truth in your marketing can pay you back richly with greater customer loyalty, lower costs and other benefits.

但就像阿普肖在书中引用的诸多案例所说明的那样，诚实营销会给你带来诸如更高的客户忠诚度、更低的成本之类高回报。

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Over the next few years many people had occasion to reflect on the truth of his warnings.

在随后的几年里许多人有机会反思他那些警告的真相。

《柯林斯英汉双解大词典》

But the truth is they might already have on their hands the blood of some young soldier or that of an Afghan family."

VOA: special.2010.07.31

Error is not a poetic elaboration on things which somehow, as it does in Plato's view, undermines the integrity of that truth identified by philosophers.

错误并不是对事物一种诗化的详细阐释，正如柏拉图的观，这种阐释以某种方式削减了，被哲学家认同的真理，的诚实性。

耶鲁公开课 - 文学理论导论课程节选

So, I went to go look up the authoritative source on this, and so I looked this up, and I want to give you a sense of what the truth is.

这样，我查阅了与此相关的权威资料，查到了这些，我想给你们一种对于事实真相的认知感。

麻省理工公开课 - 固态化学导论课程节选

It's not congruent to who I am as a person and it would be insincere and it wouldn't be based on truth.

CNN: Comic talks Muslim humor and Islamophobia

Put a bizjet CEO on truth serum and he'll admit that he doesn't believe the market is large enough to recapture the costs.

FORBES: Cheap Jet Update

Mr Irving is suing over Prof Deborah Lipstadt and Penguin Books over the 1994 book, Denying The Holocaust: The Growing Assault On Truth And Memory, which he says has generated "waves of hatred" against him.

BBC: Gas chambers did not exist - historian