He's quick to acknowledge the impetus for hosting his network's upfront presentation in April was to start the conversation with marketers earlier in the year, making product integrations (think Ford cars on Knight Rider or General Motors vehicles onMy Own Worst Enemy) more likely to succeed.
He's quick to acknowledge the impetus for hosting his network's upfront presentation in April was to start the conversation with marketers earlier in the year, making product integrations (think Ford (nyse: F - news - people ) cars on Knight Rider or General Motors (nyse: GM - news - people ) vehicles onMy Own Worst Enemy) more likely to succeed.