Roundbox, a leading mobile software provider, is providing non-real timedata services that power the Smartphone coupon application, as well as the Electronic Services Guide (ESG) for both innovative applications for ATSC MDTV.
In addition, to show how local TV broadcasters can now offer more than just linear TV channels, LG Electronics is showing its first Android-enabled smartphone prototype equipped with Mobile Digital TV (MDTV) reception, which offers conditional access functionality for future subscription broadcasts and the capability of receiving "non-real time" data such as electronic coupons.