... negotiated transaction 议付业务 nominal transaction 名义交易 non-repetitive transaction 非循环性业务 ...
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Social marketers must balance these considerations, and often end up charging at least a nominal fee to increase perceptions of quality and to confer a sense of "dignity" to the transaction.
社会营销人员必须平衡这些问题，所以经常是象征性的收取一些费用来增加消费者对产品质量的认知并在交易中赋予产品“尊贵”感。
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