Besides, you gotta get the rubes in the tent, and at this stage the rubes are the early adopters (which may be redundant, but never mind) and early adopters want to see stuff sizzle.
"We know the best incubator is the uterus, and if there is no reason for a baby to be delivered early then it should never occur before 39 weeks, " says Diane Ashton, deputy medical director for the March of Dimes, which is leading a national campaign to reduce early induced deliveries.