The negative margin means it is costing the company more to produce Reebok-branded goods than what it earns from selling them.

毛利率出现负值意味着公司生产锐步品牌产品的成本大于销售产品的收入。

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For instance, when using flat-bottomed cutter to process curved surface, negative margin cannot be offered.

如在使用平底刀做曲面加工时，不能给负余量。

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Indeed, it may end up as a negative-margin business: If history is any guide, some companies will be willing to sell at a loss to gain market share, and there will be investors willing to finance them, at least for a while.

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Also, government debt itself is a currency negative on the margin owing to market fear that the government might devalue its way out of it.

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When the economic margin is negative, companies tend to revert up to the average and can be good buys.

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