Ms Storey contacted publicist Max Clifford a few weeks later and arranged to sell her story.

BBC: Rio Ferdinand anger at Carly Storey Sunday Mirror story

Ms. McCloskey says it was a fundamental error for economists to start making their arguments in terms of "Max U" alone.

WSJ: Cultural Conversation: The New Theories of Moral Sentiments

Max Baucus, the chairman of the Senate Finance Committee, not only won a veneer of bipartisanship with Ms Snowe's vote, but has also crafted a bill that is more moderate than the four other health bills that have already been passed (one by the Senate's health committee, and three by various House committees).

ECONOMIST: Health reform takes a step forward