Buying green can establish the moral credentials that license subsequent bad behaviour: the rosier your view of yourself, the more likely you are to hoard your money and do down other people.

购买环保商品能够为消费者提供一种道德凭据，从而纵容接下来不好的行为：你把自己看的越高尚，却越是有可能把钱藏起来而不愿意分给其他人。

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The 'licensing effect' : Researchers have found that buying green can establish the moral credentials that license subsequent bad behaviour. Photograph: Martin Godwin.

“纵容效应”：研究者发现，当消费者购买了环保商品之后，他们将建立起一种道德凭据，从而纵容接下来不好的行为。

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Whole charitable organizations must take what are tantamount to vows of poverty as moral license to end poverty elsewhere.

FORBES: Everything You Know About Charity is Wrong

So lizard-low is the bankrupt man's moral condition presumed to be, he is barred from seeking a hackney license to drive a cab!

FORBES: Matters of spirit