Unlike the effort to decode the human genome, or the project to put a man on the moon, the mapping of the human brain is a fuzzy endeavor, with no obvious milestones along the way.
In other company news, 36 years after astronauts Neil Armstrong and Edwin "Buzz" Aldrin strode upon the Earth's only natural satellite, Schmidt's firm has launched Google Moon: A mapping service that lets homo sapiens explore the lunar surface from their PCs.