• 月饼 - 引用次数：13

  This IMC had testified the real value of IMC in application and had provided a theory and an operation sample for the moon cake or even the food business enterprises.

  用实证论证了整合营销传播理论的实践应用价值，为月饼乃至食品企业的营销策划提供了理论依据和操作样本。

  参考来源 - 佳禾月饼整合营销传播策划实证研究
• 月饼

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