I ts function object achieve mobile telephone saling mode: from traditional shopping mode to online saling mode.

其功能目标是将手机销售由传统的商店模式向在线销售转变。

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This paper mainly includes two pat ts. Part I is the teaching case, taking Guangdong Mobile Communication CO. , LTD.

本文主要由两大部分组成： 第一部分是以广东移动通信惠州公司作为原型撰写的教学案例。

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