Updated for the 1990s, the cat currently adorns some 5, 000 product lines, from pencil cases to slippers to T-shirts to toasters to mobile phones to credit cards to refrigerators.
"Sales of refrigerators, television sets, mobile phones, motors and automobiles have surged in virtually every country in recent years, " the report notes, citing an 81% increase in possession of cars and motors in Ghana since 2006.