Skyhook is the recognized leader in mobile location technology and produces over three hundred million location requests every day over tens of millions of mobile devices.

ENGADGET: Motorola gives Google the boot, turns to Skyhook for location services

This in fact is already happening, with a select number of companies already deploying enhanced mobile and location-based technology to improve the in-store and impulse buying experience.

FORBES: The Local Deals Market Version 2.0: Syndicated Commerce

TeleCommunication Systems (TCS) (Nasdaq: TSYS), is a leader in location-based technology whose mobile services empower consumers to make quick, smart decisions when they're on the go.

ENGADGET: VZ Navigator Version X breaks cover, adds 'virtual city' maps, social features, and more