33 percent of mobile consumers recall seeing mobile advertisements this quarter, compared to 41 percent of iPhone users.

这个季度，有33%的手机消费者能回想起看到的手机广告，在iPhone用户中，这一比率是41%。

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The biggest surge came from mobile consumers, with sales reaching 16.3 percent, led by the iPad.

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Because it is easy and secure, direct carrier billing has become a top choice for mobile consumers.

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Similar to what it does on Facebook, Zynga has the ability to cross-promote games within its existing mobile apps, introducing mobile consumers to its games.

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