While our growing digital footprints have made it easier for anyone to find personal information about anyone online if they go search for it, new communications tools are marrying that trail of information with the message, making it easier than ever for the recipient to uncover more details.

WSJ: The End of the Email Era

Microsoft is relying on the media to pass out their message of emotion and simplicity, especially the tech blogs and gadget sites that may have been looking for more technical details from the launch.

FORBES: Microsoft Goes For Emotion As The Key Selling Point Of Windows Phone 8