We can draw distinctions among fads, trends, and mega trends.

我们可以在时尚、潮流和大趋势间划分区别。

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Then, Nesbit called it "information economy" in "mega trends".

继而奈斯比特在《大趋势》中又称之为“信息经济”；

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What are the key Mega Trends affecting the market?

影响市场的大趋势？

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Note: For more on these mega trends and the move to customer engagement, read the latest from Paul Greenberg.

FORBES: Monday's Musings: 10 Mega Business Trends To Watch For In 2012

Hamilton has said that health care and information technology or technology services industries seem to be benefiting from mega-trends.

FORBES: Where the jobs are

His book highlights six mega-trends causing instability: unfavourable demographics, resource scarcity, climate change, geopolitical rebalancing, indebtedness and fiscal issues, and rising inequality.

FORBES: Managing Disequilibrium