The top layer of that cake, baked six decades ago, still exists in a metal Maxwell Coffee House can.

这款蛋糕最上面那层现在已经60多“高龄”，但仍然保存在一个麦斯威尔金属咖啡罐里。

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Hogood accounts for about half of China's coffee exports, and its clients include such major brands as Nescafe, Maxwell and Kraft.

中国一半的咖啡出口来自于后谷，它的客户包括世界知名品牌雀巢，麦斯维尔和卡夫。

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They would suddenly wake up, much like the effect of drinking a cup of Maxwell House coffee.

这种清醒的感觉，就像喝了一杯麦斯威尔咖啡。

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"Lindemans represents consistent quality year in, year out, " says Park, who marketed such products as Maxwell House coffee and Kraft cheese before joining Southcorp.

FORBES: Chateau Southcorp

Smirnoff discovered their glorious past and re-energized their marketing team. (Smirnoff invented purified vodka in the old country and went on to introduce vodka to the U.S.A.: rumor has it they invented the martini.) Maxwell House coffee did the same to halt a decade-long sales decline.

FORBES: New JCP Company Goes Back To Origins To Find Its Future

For decades, many Jewish families in the U.S. also shared the same written blueprint for their Seder celebration: The Maxwell House Haggada, so-named because it was printed by the popular coffee brand and given away free.

WSJ: What's Plaguing Passover Feasts? Some Say Rituals Need Spicing Up