The charity's chief executive, Matthew Reed, says it would like to find a commercial partner.

BBC: 'Funding shortfall' puts cystic fibrosis research on hold

"The vast majority of families in poverty are struggling because they can't afford the basics - not because they are wasting cash on drink and drugs, " said its chief executive Matthew Reed.

BBC: Children playing by boarded-up houses

Williams, who won Olympic gold in Athens with Matthew Pinsent, James Cracknell and Ed Coode, clinched the 2006 world coxless four title with Reed, Hodge and Alex Partridge.

BBC: SPORT | Other Sport... | Rowing | Hodge and Grainger clinch titles