With the new, flashier Kindle, Bezos seems to have his eye on expanding those mass audience ambitions.

FORBES: Magazine Article

If migrants are not satisfied by that, they have choices: what meets their eye as they leave mass is a smart new Pentecostal church, with worship in Portuguese as well as English.

ECONOMIST: Catholics in Britain

But there is a problem in that the computer industry is moving towards touch systems with the iPad, so I'm not sure the mass-market is going to embrace eye-movement just yet.

CNN: $30 gadget lets you control computer with your eyes