Windows Mobile hasn't been upgraded substantially in several years, and more user-friendly competitors such as Apple's iPhone and Google's Android OS have taken market share away from Microsoft.

Windows Mobile操作系统近年来没有过大的升级更新，而且在用户友好方面做得更好的竞争者，像Apple的iPhone和Google的Android OS已经将微软的市场份额抢走。

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With the market demand, the company aims to create user-friendly and fashion products.

公司以市场需求为导向，力求创造出易用并符合时代潮流的时尚产品。

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But with better and more user-friendly appliances hitting the market each quarter, it's easy to succumb to a "keeping up with the Jones'" mentality.

FORBES: Cutting-Edge Kitchen Gear

Palm Pre introduces a breakthrough user interface and hardware design that makes it one of the most integrated and user-friendly mobile phones on the market.

ENGADGET: for Mobile