Even on the more 'normal' side - market sizing questions within normal case questions - interviewees often freeze up at the thought of tackling this ambiguous estimation question.

更多“正常”的情况是，市场规模估算问题嵌套于一般的案例题目中。面对如此模棱两可的估算问题，通常，面试者的脑子一片空白。

youdao

My next post will tell you the biggest 3 pitfalls that I often see in market sizing.

我的下一篇博文会告诉你，做市场规模演示的三个最大的陷阱。

youdao

Next steps: securing a patent on the sizing algorithm--before the big retailers do it themselves--and hiring a market research team to get the 10, 000 or so survey responses needed to build a size database big enough to convert all those crazy sizes.

FORBES: Magazine Article

When sizing up a company, investors get a clearer picture of real value with EV than with market capitalization.

FORBES: Using Enterprise Value To Compare Companies