Its luxury-shoe sector is declining, not because of the cheap Asian footwear that is wiping out many European mass-market producers but because of a loss of design flair.
如法国奢侈鞋类在市场中的地位正在减弱,这并非是因为廉价的亚洲鞋业横扫了欧洲大众鞋类生产商,而是其本身设计灵感的缺失。
On the contrary, the market is constantly at work rewarding producers and consumers who turn as many costs as possible into externalities.
而且恰恰相反,市场在不断地鼓励制造商和消费者,尽可能的把越来越多的成本转嫁到外部。
And that explains why, in an effort to revive this delicious fruit's image, producers now market them under another name.
这就是为什么制造商为了振兴这个美味水果的形象,会想换一个名称来打开市场。
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