This paper discusses the application of knowledge management in marketing management of enterprises.

本文就知识管理在企业营销管理中的应用进行简单的分析讨论。

youdao

For automobile manufacturers, the success of a new car to enter into the market includes all aspects of pre-preparation and marketing activities for the successful management in marketing activities.

对于汽车厂商来说一款新车的成功上市包括做好前期各方面的准备工作和对营销活动中的成功管理。

youdao

But a marketing person has to sell a marketing idea to management in management terms — not in marketing terms.

但市场行销者需要使用管理术语而非市场行销术语，将行销观念推销给管理者。

youdao

Neirotti is a professor for Sports Management at the George Washington University, and 28 students from the Business School are with her in Vancouver studying the management and marketing of the Olympic Games.

VOA: standard.2010.02.26

And there are more women working in such tech companies: but generally in those financial management or marketing roles rather than in the hard engineering side.

FORBES: Why Are There So Few Women In IT And Telecoms?

He has complemented these degrees with courses in International Management and Marketing and Finance at INSEAD University, France.

ENGADGET: BlackBerry adds ex-Verizon, Sony Ericsson chiefs to its board of directors

Prior to that he spent more than 15 years with Kraft General Foods in marketing and financial management, and he was vice president of global marketing and sales for Grupo Televisa, a major worldwide broadcaster.

FORBES: ANA President Bob Liodice On Engaged Members, The Fiscal Cliff, And What Skills Make For Good Marketers