We print it on T-Shirts: “Make something people want.”

我们将之印在T-Shirt上，“做人们需要的产品”。

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MAKE something people want to buy at a price they can afford.

制造一些人们想买而且能买得起的东西。

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Most startups fail before they make something people want, and the most common form of failure is running out of money.

大多数的企业还没能做出用户需要的东西之前就垮了，而其中最常见的原因是他们资金短缺。

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But in the year and a half of doubt and struggle before that, they had learned the hard way what YC preached: make something people want.

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Be it pig roasts or text messages, you still have to make or sell something enough people want at a price that exceeds the cost of making or selling it to them.

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"We're trying to make sure our leisure offer gives people something they want in their lives, but that they haven't got right now, " she adds.

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