The experiment with e-commerce thus far has shown that online shoppers tend to favor the bricks-and-clicks models so they don't sacrifice having a physical location where they can get advice, view products or makeanexchange -- a finding that bricks-and-clicks universities are likely to recognize and copy, Levine said.
Like the rest of Groupon, Getaways will promote limited-time deals requiring customers to makean upfront payment in exchange for a voucher that can then be redeemed within a certain period of time.