Mexico City advertising executives Baker and Ruz brought cinematographers' eyes to Xcanatun, taking it from dilapidated to dazzling. (He kept his day job, while she manages the hotel.) The main buildings date from 1790 and 1850, and the new construction blends seamlessly.

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To date, the main areas of focus have been academic or cultural, such as performing arts.

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The hotel consists of a main lodge with five guest rooms, a recently renovated building with six suites, and 17 cabins that date to the 1920s, all connected to the main lodge via covered walkways, a necessity in winter.

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