The drama behind "Reply All, " a snippet from a spot that shows what happens when a worker hits the wrong e-mail button, and a creepy, soul-searching "Carma" ad (hint: don't run over the beavers), will finally be revealed this Sunday.
" "Thirteen million people pushing a button, sending an e-mail to their elected representatives, making a phone call, taking action, is a powerful, powerful lobbying tool.