IStockphoto has since gone through several iterations of its business model, but continues to offer photos at a relatively low price point.

iStockphoto之后经历了好几轮的商业模型转变，但始终提供低价图片。

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Effectiveness for advertisers is only a consideration because the price point is so low.

对广告主有效只是需要考虑的问题之一，因为定价太低。

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Rio's have doubled in price since January and almost trebled from their low point late last year.

力拓的股价自一月来已翻番，而自去年的低点以来已几乎翻三倍。

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However, it may be impossible for Microsoft to sell the device at any low price point without taking a loss.

FORBES: Will Microsoft Really Sell Surface for $199?

While a strong emphasis on low price point will be important, it will be equally critical to provide the best overall value.

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By extending its straightforward design and markedly low price point, Amazon has been able to seamlessly add digital offerings for a holistic shopping experience.

FORBES: 2. Convenience