A concept or "meaning" is usually behind an effective logo, and it communicates the intended message.
在有效logo的背后往往传递着观念和含义，它表达了暗含的信息。
Each part of the logo has a meaning.
标志中的每个部分都有其含义。
A logo is rarely a description of a business. A logo derives meaning from the quality of the thing it symbolizes, not the other way around.
一个logo是对公司极精彩的描述，logo来源于它象征的事物中，不是相反的方向。
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