Throughinterviewingmarketingdepartments of the dealers andZhejianglocalautofranchisers, this column would delve into why how thesebrandsgot to acquire the successon Zhejiang's market.
Also at the auto show, global automakers including Mercedes Benz and Nissan and localbrands such as Geely Holding Group, which owns Sweden's Volvo Cars, and Great Wall Motors Co. showed new SUVs or SUV concept vehicles.
Another local producer, Severstal-Auto, has sensibly decided that rather than taking on foreign car brands, it will instead specialise in small vans and trucks, demand for which will be driven by the fast-growing retail sector.