The tournament works like this: The top 125 players on the Tour qualify for the initial tourney.

FORBES: The Richest Sporting Events In The World

Customers seemed to like the skis--K2 was selling 125, 000 pairs a year in the U.S.--but prospects for growth were meager.

FORBES: Ski, Fish And Pitch

For a lavish country-club-style atmosphere set in an urban forest of oaks and pines, plus athletic extras like a running track, three large outdoor pools, a 125, 000sqft fitness centre, tennis courts and a climbing wall, check out the 289-room Houstonian Hotel Club and Spa near the Galleria on the west side of town.

BBC: Business trip: Houston