The new rules apply to "light alcohol"beverages, but not to wine, vodka or other hard liquors.
VOA: standard.2009.10.15
Policing was at the top but road safety, powers over speed and drink driving limits, ports, licensing of alcohol and light night entertainment were there too.
Bud Light, like most alcohol brands, sends a strong message about drinking responsibly, and they made sure to act on that mission during Super Bowl this year.
Until last summer, advertising any alcohol other than light beer was strictly prohibited in Utah, one of 18 states that control the distribution and price of liquor.