最早将转换成本分类的是 Klemperer(1987),他通过银行业的研究将转换成本分成三类: 一是学习成本(Learning costs),即当消费者转换新的产品和服务时,必须付出的了解、学 习新产品、新服务的时间和精力成本。
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Although English learning costs me an arm and a leg, I think it pays to do.
虽然英语学习花了我不少钱,但我觉得它是值得的。
The resources used in education are a kind of learning costs in generalized transaction cost in modern economic system.
一国教育总经费需要置于整个经济体系中的广义交易成本构成中来考察。
I recommend the following third ways: by the unity of the enterprise purchase subscriptions, reserve cadres and management personnel above a set of personal learning costs borne by individuals.
我推荐第三种方式:由企业统一购买订阅,储备干部以及管理层以上人员人手一套,个人学习费用个人承担。
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