Motwani, who is about to complete his MBA, admits that simultaneously studying and launching a business has been tough, but in other ways helpful in that he has been immediately able to translate business theory into hard practice.

CNN: The MBA entrepreneurs

They provided concrete ways for people to take action (which is one of the keys to launching a movement).

FORBES: What Marketers Can Learn From The Largest Act Of Civil Disobedience in Canadian History.

On June 1st, Lego is launching the Master Builder Academy, a three year program that will train you in the ways of a brick building Jedi.

FORBES: Master The Brick With Lego Master Builder Academy