Lenovo had made a strategic decision to forgo some pricey marketing opportunities in the U.S., like selling computers on a large scale in Best Buy stores.

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Then we have a company called Shahmoon TV whose Street Ads use large HD video posters to bring big-screen advertising to small scale stores, enabling businesses to interact with passers-by, feed live information, and communicate directly with those consumers.

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You won't find many category killers in Japan, since its Large-Scale Retail Store Law still limits the advance of big-box stores.

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