In sumo this bullying is called kiai-ire, or "instilling spirit";

在相扑中，这种欺负弱小的行为叫做“kiai-ire”，也就是“精神鼓舞”；

youdao

In kendo we usually think of kiai as being something to do with the voice, but that is not strictly what it means.

在剑道里，通常吧气合和发声联系在一起。但是严格意义上这不是它的全部。

youdao

Kiai is a form of communication with your opponent, letting them know your intention to give everything to the match.

气合是一种与对手交流的方式，使他们知道你已集中精神来较量了。

youdao

When Kiai spoke to thousands of displaced Kikuyus here over the weekend, he got death threats.

NPR: Kenya's Parliament to Convene First Meeting

Mr. KIAI: It's the first thing that from where we sit, we don't use a word tribe.

NPR: Words Matter: Terms of Global Conflict Debated

Kiai, who is a Kikuyu, says President Kibaki should step aside while the election is sorted out.

NPR: Kenya's Parliament to Convene First Meeting