"The average reader of The Wall Street Journal simply won't be able to identify these market-beating advisers, " he says.

WSJ: Hulbert on Investing: Can You Beat the Market?

Terminology was far, far above what an average reader of say, the Wall Street Journal, could understand.

FORBES: Why Scientists and Journalists Don't Always Play Well Together

Here are the new reader selections and their stock prices as of the market close Sept. 28, for Sunday Journal's 49th Investment Dartboard Contest, which will run through March 31, 2013.

WSJ: New Picks for the Sunday Journal Investment Dartboard Contest