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Jack Trout

杰克·特劳特：杰克·特劳特（英语：Jack Trout，1935年1月31日—2017年6月4日），台湾译为杰克·特鲁特或杰克‧屈特，美国管理学家，市场定位理论和营销战理论的奠基人和先驱，美国咨询公司特劳特合伙人公司（英语：Trout & Partners）总裁。

abstract: Jack Trout is an owner of Trout & Partners, a consulting firm. He is one of the founders and pioneers of positioning theory and also marketing warfare theory.

以上来源于: WordNet

In their seminal 1981 book, Positioning: The Battle For Your Mind, Al Ries and Jack Trout articulated a fundamental reality of consumer marketing.

FORBES: Hello More Stringent CAFE Standards, Goodbye Lincoln
Within the half hour, I had caught three trout, and we set up on a nearby beach amid a rugged beauty straight from a Jack London novel: red sand, log cabin and fish baking over a crackling fire.

BBC: Kluane, Canada (Credit: Parks Canada/Fritz Mueller)

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