That's the frailty of genius, John, it needs an audience.

约翰，那是所有天才的弱点：他们需要观众。

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An architectural description, like any deliverable, needs to be created for a purpose and an audience, otherwise creating it is a waste of time.

一个架构描述，如同任何可交付的产品，是需要为了某个目标和受众而创建的，否则只是浪费时间。

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Finally, it reaches a conclusion: a good evening talk program needs an excellent host who must be full of true love, communicate with audience authentically and has one's own style.

从而得出一个结论：一个好的夜话节目需要一个饱含真情，感情真挚，交流真实，有自我风格的优秀主持人播音员。

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"Twitter has built an audience, but in order to achieve the scale and revenue that Google and Facebook are seeing it needs to show that marketing dollars spent on the site can perform well for mom and pops, not just big companies, " said Jonathan Strauss, chief executive of Snowball Factory Inc.

WSJ: To Grow Big, Twitter Seeks Small Ads