The company started work on the chip specifications five years ago under the assumption that viewers would want to stream movies and shows from the Internet to their TV.

在观众想要从英特网上下载电影和节目到他们的电视中的假设下，该公司五年前就开始研究芯片技术参数。

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Consumers who use the Internet to get their movies and TV shows bypass not just the cable companies, but the cable networks that produce the content.

使用互联网的消费者们不在通过有线电视，而是通过网络来观看电影以及收看电视节目。

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Apple Inc. announced a smaller, cheaper version of its Apple TV device for streaming movies and television shows over the Internet and into the living room.

苹果公司宣布他们研发了一个体积更小、价格更便宜的苹果电视装置，用以将来自网络上的电影和电视节目传导至起居室播放。

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Digital video has moved beyond DVDs and cable set-top boxes to big cinema screens, small screens like the new iPod's and over the Web in the form of Internet-downloaded movies and TV shows.

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Now the world's leading Internet subscription service for TV and movies, Netflix has been streaming to millions of U.S. members since 2007, adding Canada in 2010, Latin America in 2011 and the UK and Ireland in early 2012.

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With more than 23 million members in the U.S. and Canada, Netflix is the world's leading Internet subscription service for enjoying movies and TV shows.

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