As Jim notes, the difficulty in conveying powerful emotional stories in video games is largely because the medium is new, interactive, and often focused on action, adventure, and other player challenges.
From "Die Hard Trilogy" to "Batman Forever" to the many games based on "Star Wars, " the formula might seem like a no-brainer -- if a movie earns millions at the box office, why not extend the marketing plan from action figures and posters to something interactive, like a video game?