• 购买意向 - 引用次数：5

  So the attitude toward piracy is used to study the intention of purchasing counterfeits. What is more, the low ethical standard may also be a factor which caused the unethical behavior.

  所以,有必要研究消费者的仿冒品购买意向及影响因素,以降低仿冒行为的发生。

  参考来源 - 消费者仿冒侵权态度、伦理信念及关系品质对仿冒品购买意向的影响

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