At the "International New Seasoning Ingredients Technology Forum" with "Integration Makes delicacy" as its theme Ms. Bai Yan Vice President and Secretary General of China Condiment Association spoke first. She introduced to the participants of the development trend of the industry this year pointing out that the new seasoning is developing rapidly but the whole industry is facing challenges especially with the rising raw material prices falling profits and so on. She proposes to change the current marketing model and to grasp two points: to change with the situation to quickly adapt the strategies.

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