That is below the projected growth rate for the outsourcing services industry--the National Association of Software and Services Companies forecasts the industry's revenue to increase 12%-14%.
Vermont Country Store invested in data mining software because they hired somebody who had experience in the financial servicesindustry, and she used the software to demonstrate that she could find more responsive customers for their mailings.
"Lawyers, advertising agencies and recruiting firms have all developed skills and services specific to the technology industry, " says software entrepreneur Ashok Soota.