It is possible, however, that the industry faces a sharply rising average-cost curve, so that the costs of the efficient firms are lower than the market price.

也许这一行业里平均成本随一所学校的规模增加而剧增，所以成本最低的学校能将成本保持在市场价格以下。

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The same way travel CEO Wu Zhixiang had previously said that outbound travel transaction users get the cost of about 2000 yuan, which is the industry average.

而同程旅游CEO吴志祥此前曾表示，出境游交易用户的获客成本在2000元左右，这也是行业平均水平。

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Therefore, from the customer cost, the cost of physical stores is significantly lower than the industry average level of passengers.

因此，从获客成本来说，实体门店的成本大大低于行业平均获客水平。

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But the industry average cost to operate and sell gas is 15 cents per gallon.

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This was just one of the many advantages Dell enjoyed during this time, which enabled it to charge higher prices and make PCs at a lower than industry-average cost.

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Not only that but the industry cost-income ratio also fell to an average of 79.76% down 1% from last year while margin pressure increased across different performance measurements.

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