As part of this, the company has signed up more fashion bloggers who are using Copious to sell products, including Monica Rose, a stylist for the Kardashians.
Sam Spector, a stylist who is 5 feet 5 inches and works with celebrity clients including noted short-guy actor Daniel Radcliffe, said that his trick is going to department stores at the beginning of the season when they still carry one of each size.
Martin's is the best-known fashion academy in the world, with graduates including McQueen, the threads-in-shreds hit Hussein Chalayan, the lush stylist Antonio Berardi and McQueen's Gucci stablemate, Stella McCartney, the daughter of Paul, the former Beatle.