In 13 feature films, including "Pink Flamingos" and "Hairspray, " he gleefully presents depraved characters undermining a society of squares.

WSJ: John Waters

The company makes shirts for a number of upmarket retailers including Thomas Pink.

BBC: Investment boost for north west

That pink, including the iconic little pink ribbon, has maintained its status as one of the most powerful branding apps of all time can be credited to the tenacity and single-mindedness of those who support this purpose, which happens to be everyone from football players to yogurt-eaters.

FORBES: In The Pink: A Branding App Strong Enough To Weather Political Storms