Nyko's complementary Playground app will offer backwards compatibility for other Android games and a variety of button-mapping features, including customized controller layout.
From there, Best Buy hopes a revamped layout, including sections that highlight kitchen appliances and home entertainment systems, will lure customers to make a purchase.
This page's creator is also an amateur horror film producer, and it shows in the site's layout, including clever artwork and mood music that automatically downloads and plays ad nauseum as long as you are on a page.