It includes five aspects: it is a sense of history and history recollection;

它的内涵包括五个方面：它是一种历史感、历史回忆；

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Its cost of maintaining includes five aspects: cost of policy coordination, financial cost, administration cost, holding cost and social transaction cost.

它的维持成本包括政策协调成本、财政成本、管理成本、储备成本和社会交易成本五个方面。

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This paper introduces the concept of the business enterprise image, contents the business enterprise image includes, and five aspects to enhance the business enterprise image management are stressed.

企业形象的概念，企业形象包含的内容，从五方面加强企业形象管理。

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